motion , design, prototyping
lucid motors
lucid motors

Creating a dream driving experience

Lucid Motors, is an electric vehicle maker carving out a niche in the luxury EV market. I worked with Lucid’s bay area based team on creating an own-able brand experience for the vehicle’s advanced driver aids (ADAS). My focus was on bringing to life the ‘Park Distance Warning’ and ‘Surround View Assist’ features in a way that embodied the Lucid brand.

Role

Motion lead
UI Motion design
prototyping

team

Janus yuan — Senior ux designer
ray chang — 3d visualisation
Colin Sebestyen — 3d art direction

core ideas

A visual warning system with some Californian flair

Park Distance Warning is a visual warning system rendered on top of live video from the vehicle’s cameras. The system shows what areas are safe for the vehicle to move into and which could pose hazards.

The system needed to be visually comprehensible in both 2D (overhead view) and 3D (perspective view) and not interfere with the drivers ability to identify objects around the vehicle. To meet these challenges we created ‘the wave’. The height and colour of the wave changes based on the vehicles proximity to danger.

In addition to the visual device I developed the logic around how the wave is drawn when detections are made, how it moves and the interface elements that support this feature.

concept

concept

concept

core ideas

A complete overview of your surroundings

Surround View Monitoring is a system of cameras located around the vehicle that when combined create a 360° view of the vehicle’s surroundings.

Like the PDW  the system needed to make sense in both both 2D (overhead view) and 3D (perspective view). When the driver taps one of the camera buttons the interface seamlessly transitions from overhead view to perspective view and the buttons are revealed to be 3D objects in the space around the vehicle.

Once in perspective view the driver can navigate around the vehicle with familiar touch gestures. A tap on any camera will switch to that view.

As this system allowed for an enormous number of potential motion paths between the cameras. It was important for safety that these motion paths were controlled. I created a camera rig that allowed me to design motion paths that were intuitive and satisfying—whilst weeding out the rollercoasters.

concept

IMPLEMENTATION